COOCHIE CANDLE STORY

Fragrance. Fellowship. Freedom.

We’re not just a fragrance brand. We’re a movement rooted in confidence, authenticity, and a little bit of cheeky fun. At Coochie Candle Co., we help you use fragrance and fellowship as tools to unlock your boldness, attract what you deserve, and walk in emotional power, unapologetically.

The name? It was bold. It was fun. It was mine.

I created “Coochie Candle” in a moment of fun rebellion, just playing around, tired of being told no, and fed up with playing small so others could feel big. I wanted something that made people look twice, laugh a little, and maybe even clutch their pearls.

But the deeper truth? That name held something sacred.
It was bold. It was loud. It was mine.
And for the first time in a long time, so was my voice.

 Fragrance as Self-Discovery

What started as a bold, playful name quickly grew into a full-on mission:
To help people, especially women, who’ve ever felt underestimated, overlooked, or silenced, reclaim their voice, step into their power, and smell incredible while doing it.

As a marketer by profession, I understood the power of disruption. In a market saturated with sameness, I chose to create something unforgettable, something that would challenge people to redefine what fragrance means. This isn’t just about smelling good. It’s about creating emotional shifts, rewriting narratives, and reclaiming joy, one scent at a time.

Here, scent is more than self-care.
It’s soul care. It’s storytelling. It’s transformation.
And yes, it’s science, too.

We blend the beauty of fragrance with the psychology and chemistry of scent to help shift your mood, boost your confidence, and awaken whatever energy you're ready to embody.

Whether you’re feeling like a Juicy flirt or stepping into your Masterpiece moment, our fragrances and digital tools are designed to match your energy, or elevate it.

 More than a brand. It’s a lifestyle. A movement. A mindset.

Coochie Candle Co. is more than fragrance, it’s a call to live boldly, love who you are, and lean fully into your power. We’re building a community of confident, curious, and courageous individuals who understand that scent is more than a product, it’s a way to express who you are and who you’re becoming.

This movement is about choosing yourself, every single day. It’s about showing up authentically, creating rituals that ground you, and surrounding yourself with people who inspire your growth.

Here, fragrance becomes fellowship. Lighting a candle or misting a spray is no longer just about ambiance, it’s a moment of intention. A reminder that confidence can be cultivated. Energy can be shifted. And self-care can be revolutionary.

This is your invitation.

This is a space for the confident and the curious. The bold and the becoming.
No gatekeeping. No playing small. No pretending to be less than you are.

You don’t have to fit into a mold.
You just have to show up as your full self and be ready to shine.

We’re not here to fit in.
We’re here to stand out.       
To scent with purpose. To live with power.

Coochie Candle Co.
A fragrance brand.
A freedom movement.
A bold invitation to become who you were always meant to be.

Welcome to the movement. You belong here.