COOCHIE CANDLE STORY

We are more than a luxury fragrance brand.
We are an experiential lifestyle company curating bold, elegant, and memorable experiences through fragrance.

The Coochie Candle® Company is a luxury fragrance brand dedicated to celebrating the beauty, strength, and individuality within everyone. Our bold and unique fragrances challenge conventional ideas, redefining what it means to be authentic and courageous. Each scent is thoughtfully crafted using the science of fragrance to enhance moods and mindsets, allowing you to explore and embrace different facets of yourself through scent.

We believe that fragrance is transformative. By curating each blend with careful attention to the chemistry behind mood and personality, we design fragrances that embody specific emotions and attitudes—from playful and bold to introspective and refined. Coochie is more than a name; it’s a statement of self-expression and a tool for cultivating confidence, presence, and emotional depth.

Founded in 2020 by Patrice Lee, a visionary in branding and luxury lifestyle, The Coochie Candle® Company merges Patrice’s expertise in marketing with her passion for the sensory power of fragrance. With an MBA and a Chemistry background, Patrice brings the science of mood-enhancing fragrance to the core of the brand, creating scents that not only smell captivating but also resonate with and empower distinct mindsets and personalities.

Patrice is driven by her passion to positively impact underrepresented communities. Therefore, a percentage of the profits will be donated to organizations working to improve socioeconomically challenged communities.